
As a multi-hyphenate pillar of confidence, La La Anthony works to inspire everywhere she goes. Still, the actress and TV personality knows the struggle of trying to stay confident in a harsh, nitpicky world. That’s why her new venture is all about enacting positive change and making sure people know they have the tools to be their most confident selves.
In pursuit of her goal to make women feel more confident, she recently partnered with Amgen to help spread awareness about plaque psoriasis — something Anthony herself deals with. Plaque psoriasis is a chronic skin condition that results in patches of red, inflamed skin. Plaque psoriasis patches can also come with silvery-white scales, a burning sensation, and joint pain. Despite millions of Americans having plaque psoriasis, there’s still a bit of a stigma around it. Enter: La La Anthony.
Anthony partnered with Amgen “because it gave me a platform to talk about my journey with plaque psoriasis,” she says. One of her goals? Showing people that the condition doesn’t have to hold you back.
“Psoriasis shouldn’t stop your day-to-day life. You can still step out and be confident. You can still step out and have a big life,” she says. “I love that Amgen and I did this interactive video on momentswithlala.com. They answered people’s questions. [They] talked about with my experience with plaque psoriasis and topicals, how I’m still able to be in the public eye and be confident even though I have this.”
Anthony is also encouraging people to find their own best treatment plan “because it’s not a one-size-fits-all,” she says. “I’m all about helping people. I’m all about educating people. I would want the same for me. So it makes me feel good to be able to do that.”

Along with feeling good, Anthony wants people to know that no matter who you are, or what skin or health issues you may be dealing, with you can be confident.
“Your life doesn’t have to stop. It can mess with your confidence if you have a rough flaky patch, [or] if people are looking. [But] it’s about having the confidence to know you can still do what you need to do every day. You can still live a really full life,” she says. “If you can use me as inspiration or motivation to get out there and achieve anything you want, regardless of plaque psoriasis, then I would love to do that for somebody.”

Anthony is all about being confident, and with that, she’s not afraid to be vulnerable and try new things, “including when it comes to style. Now in her 40s, she’s unafraid to try something new with fashion.
“I’ve gotten to a point where I can pretty much explore and try any fashion trend because I realized it’s really not about the fashion. It’s all about the confidence,” she adds. “I’m open to trying a lot of fashion trends because I know I can step into it with the confidence.”
She firmly believes everyone should adopt this attitude, adding, “You should be sexy at any age. You should feel confident at any age!”
She continues, “Do what makes you feel good, and there’s no ‘After this age, now you can’t be sexy anymore. After this age, you can’t do this, you can’t do that.’ You can do anything you want to do,” she explains. “If you feel good in it, that’s what is gonna exude, and that’s what people are gonna see. I’m all about taking risks, taking chances, feeling good, feeling confident, feeling sexy at any age.”
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